Keon Coleman Lands Big Partnership

October 25, 2023

Athlete Studio

Keon Coleman, a talented wideout with incredible potential, has been making waves on the national stage as part of the undefeated No. 4 Florida State football team. With his jaw-dropping one-handed catches and impressive stat lines, Coleman has captivated the attention of fans and scouts alike.

Recently, Coleman secured a lucrative NIL deal with Tallahassee DCJ, earning him a brand new 2023 Jeep Grand Cherokee 4xe Overland for the next year. This exciting partnership with the Dodge, Chrysler, Jeep, Fiat, and Ram dealership signifies their recognition of Coleman's marketability and star power.

While the specific terms of the deal remain undisclosed, Coleman's representative, Joe Hernandez of Just Win Management, revealed that it is a 12-month contract involving various marketing initiatives with the car dealership throughout the upcoming year. Hernandez expressed gratitude for Tallahassee CDJ's support and expressed confidence in the success of their partnership.

On the field, Coleman has emerged as the top target for quarterback Jordan Travis. With 31 receptions for 472 yards and seven touchdowns, Coleman has showcased his exceptional skills, averaging an impressive 15.2 yards per catch. His standout performance against Clemson, where he caught two touchdowns, including the game-winner in overtime, solidified his status as a rising star.

Off the field, Coleman's social media following has skyrocketed. With over 135,000 followers, including 29K on TikTok and 93K on Instagram, he has built a considerable online presence. His rapid growth on Instagram, gaining over 16,000 followers in less than 20 days, further enhances his marketability and opens up new opportunities in the NIL landscape.

In addition to his NIL deal with Tallahassee DCJ, Coleman has also partnered with The Battle's End, a Florida State-driven NIL collective. He has released his own apparel, featuring T-shirts and long-sleeve shirts adorned with the phrase "Keon County" in garnet and gold, paying homage to his playing location in Leon County.

Furthermore, Coleman has secured a season-long contract with Hotel Indigo, making it the official hotel of Keon Coleman for the remainder of the year. This endorsement deal aligns him with the IHG boutique hotel in Tallahassee, enhancing his brand and providing exclusive benefits.

With a remarkable On3 NIL Valuation of $773,000, Coleman ranks at No. 28 in the college football NIL rankings. This valuation, determined by the industry-leading On3 NIL Valuation algorithm, takes into account performance, influence, and exposure, establishing Coleman's market value in the NIL landscape.

As Coleman and the Seminoles prepare to face Wake Forest, his rise to prominence continues to gain momentum. With his exceptional talent, growing social media following, and lucrative endorsement deals, Keon Coleman is undoubtedly a force to be reckoned with both on and off the field.

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